Fraser joined the Wickes Group in September 2014. During his time at the Wickes Group, Fraser has covered a number of roles including HR Director and Chief Commercial Officer and since 2017 he has been the Chief Operating Officer.

Fraser joined the Wickes Group after 15 years with Kingfisher. His last roles at Kingfisher included sitting on the main Executive Board for B&Q as Human Resources Director and Executive Vice President HR at B&Q China. Alongside this role in China, Fraser was also the General Manager of the B&Q China Design Centre business.

Fraser is passionate about everyone being able to perform and progress while being their authentic self at work. As a result he is the Executive Sponsor for the ‘RAACE’ (Raising Awareness and Action on Culture and Ethnicity) network and the ‘Let’s do it with Pride’ Network (supporting our LGBT+ Colleagues). Fraser was recently included in the OUTstanding executive advocates list.

Some key initiatives he has championed within the company have included creating a platform for and facilitating listening groups to hear from LGBTQ+ colleagues within Wickes and working with the Executive Board to embrace policy changes. As a direct result, Fraser supported developing a Wickes Transgender policy that ensures all new stores and store refits include gender-neutral facilities and have clear guidelines and support for transitioning colleagues, their managers, and the team. In 2021/22, he sponsored an all-employee training course on LGBTQ+ inclusion, and he led a session around intersectionality at the Wickes Annual Managers conference in March 2022.